Professional Photography Sells Houses

Underexposed and Dark

Getting great photography is essential when selling your North Shore Home on the Internet. Each year around 4500 homes are listed and sold on the North Shore of Auckland,  so how do you make your property stand out from the crowd? and when you consider that 3-400 homes are listed for sale every day in New Zealand, it’s easy to see that some homes are just buried under the weight of listings.

It’s easy for your property to be lost in the crowd. It’s essential that you get the first step right, before you decide where to advertise it, which agency to choose, what words to write and even the best way of selling it. The first step is great photos, to make a lasting impression.

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April 13, 2010   No Comments

Is Newspaper Advertising for Real Estate a Dead Duck?

Recently I listed 4 houses for auction. As I was going through the marketing budget for each property I noticed that more than half the cost was for newsprint advertising in the Property Press and New Zealand Herald.
The most difficult part of selling a house is stepping up to pay the cost of advertising. And yet…advertising works.
But what’s the most effective method of advertising? As a seller you want to make sure that the money you spend to sell you home is bringing lots of qualified buyers to see and (hopefully) buy.

April 9, 2010   6 Comments

Give Your Home a Hug this Valentine’s Day

Give your home a hug this Valentines Day!

Valentine’s Day is usually spent taking a romantic vacation with your significant other or spending tons of money creating the perfect day.  Like many you can end up spending hundreds of dollars for one day.  If you are like many couples currently experiencing the difficulties of the recession and trying to sell your home you just can not afford to do both this year.  If this is your situation, I have the PERFECT solution: give your home a hug by spending Valentines Day staging your home.  And do it with your lover. [Read more →]

February 9, 2010   1 Comment

10 Tips on Selling in Winter

Photo: Winter House by Antanas
Winter House by Antanas

Would be vendors often put off selling their home in winter, worried about bad weather putting their buyers off. But there are lots of advantages to selling your home in winter, and here are some tips to help.

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August 20, 2009   No Comments

7 Tips To Make Your Property First Cab Off The Rank!

Photo Credit: UNEP Climate Neutral Network
Image: UNEP Climate Neutral Network

When you leave the airport, which cab do you take? The FIRST cab. Make sure your property is the FIRST property buyers see, not the last. Let me explain…

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August 12, 2009   No Comments